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Sunday, November 18, 2012

Are You Utilizing Google Adwords To Generate Traffic?

Targeted website traffic is the key for achieving success on the internet, and affiliate marketing is one of the best ways to earn money online. You must be able to generate traffic to your website to earn your commissions, and utilizing Google Adwords can and will to drive targeted website visitors to your site, and secure your commissions from the sales of your affiliate products.

To profit from Adwords, you first need to select a product that you want to market. There are numerous affiliate networks where you can choose various products to advertise. Instead of promoting the affiliate link directly, have your replicated website display each product you’re promoting. Choosing the appropriate product will take time because you want to be sure that’s it’s a good quality product that people want and need. The best way to determine this is to purchase the product yourself and check it out.

When utilizing Google Adwords, keyword research must be done to select the proper keywords. There are certain phrases that people type into the search engines when they’re looking to buy something, and these are the kind of phrases you need to do your research on.
 
If someone is searching for a weight loss product, the person may type in "weight loss program", and that's the type of keyword phrase you should target. Although you could spend money expensive keyword tools that can assist you with your keyword research, you can begin your keyword research for free by utilizing Google’s keyword tool.

Once your research is complete and you have a list of keywords you want to target, you’ll need to write your ad. You’ll have a very limited space to write your ad, so make sure to get your point across about what you’re marketing as quickly as possible. Below is an example of an ad a person might use to advertise a weight loss product.

Lose 15 lbs. In 4 Weeks?
Discover The Shocking Truth
About America’s Hottest New Diet!
www.YourWebsiteAddress.com

Once your ad is written, you’ll need to bid on specific keywords to get it seen. When you’re just starting out, try to keep your bids between 5 and 25 cents per click. But the weight loss niche is so popular, it might cost you anywhere from $1 to $5 (or more) to bid on the most obvious keywords. Be careful utilizing PPC advertising, because you can go broke very quickly if you don’t know what you’re doing.

If everything goes well with your PPC campaign, you’ll start receiving targeted website visitors to your website, and you’ll know if your ad is turning into conversions. If you get plenty of visitors, but no sales, you might want to tweak your advertisement or find another product to promote.
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